Building thriving communities

We know that we’ll only succeed if we work as part of a broad community of people, businesses, and agencies to create shared value.

Building and empowering thriving communities: Farmers working in fields

We have a responsibility to ensure that our people, our suppliers, the communities around our operations, our customers and consumers, and society at large all thrive as a result of our business.

We create value for millions of people as a buyer of goods and services, as an employer, as corporate citizens, and as producers of some of the world's best-loved brands.

But creating shared value in a lasting way extends beyond this. We want to empower our own people and the communities in which we work by:

  • increasing access to opportunities, addressing development challenges such as capability gaps or access to clean water
  • advocating high standards of governance
  • supporting farmers and other suppliers as they help us build a sustainable value chain.

Our 2020 targets

As part of our strategy for building thriving communities, we have set ourselves 20 ambitious targets to be reached by 2020 and are committed to measuring and reporting on every programme that we run in our top 20 markets. Our targets were selected to ensure we help to achieve the UN’s Global Goals and support WHO programmes on health, such as the Global Action Plan for the Prevention and Control of Non-Communicable Diseases. 

Our focus

Our targets

What we're doing

Performance in 2016

Empowering communities



More on communities

Our community programmes enable those who live and work in our communities, particularly women, to have the skills and resources to build a better future for themselves. We will evaluate and report on the tangible impacts of our programmes.

  • Learning for Life
  • Water of Life
  • Diageo Foundation
  • Plan W
  • We have developed a Social Impact Framework to enables us to evaluate and report on the tangible impacts of our programmes.
  • To date we have provided access to safe water and sanitation to more than 10 million people through Water of Life.
  • We have empowered over 262,000 women, through plan W to date.
  • Since launch, more than 115,000 young people have taken part in our Learning for life programmes.

Human Rights

Act in accordance with the UN Guiding Principles on Business and Human Rights

We have developed a robust and comprehensive human rights impact assessment (HRIA) which considers our entire value chain from sourcing to selling.

We conducted our first HRIA in Kenya in February and are now refining our approach for conducting HRIA's in other markets.

Sustainable supply chains



More on supply chains
  • Establish partnerships with farmers to develop sustainable agricultural supplies of key raw materials
  • Source 80% of our agricultural raw materials locally in Africa by 2020
  • Deliver our responsible sourcing commitments with suppliers to improve labour standards and human rights in our supply chains

We have developed a comprehensive but flexible process for identifying, assessing, and managing social and ethical risks in our supply chain.

  • We sourced 73% of agricultural raw materials locally in Africa.
  • We have developed a Sustainable Agriculture Strategy to help us drive progress and measure our impact in our partnerships with farmers.
  • We continue to work with suppliers to deliver on our responsible sourcing commitments, through organisations including SEDEX and AIM-PROGRESS.

Our people



More on our people
  • Build diversity, with 35% of leadership positions held by women and measures implemented to help female employees attain and develop in leadership roles
  • Increase employee engagement to 80% ‒ a top quartile performer on measures such as employee satisfaction, pride and loyalty
  • Raise our Performance Enablement score, which measures a link between engagement and performance commitment, to 83%
  • Keep our people safe by achieving less than 1 Lost Time Accident rate per 1,000 employees and no fatalities
  • Zero Harm programme
  • Partners for growth
  • Employees Value Survey
  • 28% of leaders in our business are women, 47% of our executive leadership are women, and 42% of our Board are women.
  • 77% of our people, who took part in our annual values survey, consider themselves engaged and 80% reported they were 'enabled to perform'.
  • 13% reduction in Lost Time Accident rates, recording 1.44 LTA's per 1,000 employees, as we continue to focus on making Zero Harm a reality.