The people, places and innovations that make diageo what it is today
How we’re meeting our responsibilities to our communities, society and the environment
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We have 12 breweries across the continent.
We source 70% of agricultural and packaging materials locally.
Since we began our Water of Life programme in 2006, we have brought safe drinking water to more than ten million people.
We group the countries in Africa into four main markets.
Split of net sales by market
An important element of our strategy in Africa is to invest in local brands such as Tusker, Malta and Senator.
An important element of our strategy in Africa is to invest in local brands such as Tusker, Malta and Senator
Net sales increased 3%.
Reserve brands were up 35%.
Spirits net sales grew 4%.
Net sales in Africa Regional Markets grew 9%, led by beer.