12
We have 12 breweries across the continent.
70%
We source 70% of agricultural and packaging materials locally.
10m
Since we began our Water of Life programme in 2006, we have brought safe drinking water to more than ten million people.
Markets
We group the countries in Africa into four main markets.
Split of net sales by market
Split of net sales by market
Split of net sales by market
Our key brands
An important element of our strategy in Africa is to invest in local brands such as Tusker, Malta and Senator.
Our key brandsAn important element of our strategy in Africa is to invest in local brands such as Tusker, Malta and Senator |
Our key brandsAn important element of our strategy in Africa is to invest in local brands such as Tusker, Malta and Senator |
2016 performance highlights
3%
Net sales increased 3%.
35%
Reserve brands were up 35%.
4%
Spirits net sales grew 4%.
9%
Net sales in Africa Regional Markets grew 9%, led by beer.